REAL. BIG.® Fun For Sports Fans & Hobbyists
LIVONIA, Mich. (Business Wire EON) May 11, 2008 --
Use the old adage, “Good things come in small
packages” and most kids won’t
believe you. Tell them a small Fathead is in that package and they’ll
say something like “Sweeeeet”
as they ferociously tear into it. This July, the old adage will finally
come true for sports fans, hobbyists and collectors of every age as
Fathead Tradeables 2008 Inaugural NFL Edition debuts in stores
nationwide.
Still, some might wonder: “What the heck are
Fathead Tradeables?” Let’s
start from the beginning. A Fathead is a life-size, hi-def wall graphic
of fan-favorite athletes and entertainment icons. They’re
easy to put up and safe for walls. Tradeables captures the spirit of the
Real.Big®Fathead line in a fun 5”
x 7” kid-size package.
Within this small, but action packed package, there’s
much more than meets the eye - three types of NFL Tradeables for
starters. Authentics Tradeables are exact replicas of the players
featured in the REAL.
BIG. ® Fathead Line and also include the
team logo and a coin image of the player. The Game Time Tradeables
roster includes additional players from every NFL team. To sweeten the
pot, each package contains a HelmetTradeable. Tradeables peel off
their backing and stick to just about anything: walls, ceilings,
lockers, computers, binders, and your overly affectionate,
cheek-pinching aunt. Okay, maybe not your aunt…but
certainly everywhere else!
Then comes the kicker. No, not Adam Vinatieri. This kicker comes printed
on an insert included in every pack: a unique secret code. This code can
be used on Tradeables.com
to unlock games, prizes, a web page Tradeables fans can personalize and
much more!
Fathead plans to launch Tradeables in retail stores nationwide this
July. They will also be sold on Tradeables.com
and Fathead.com.
Fathead VP of Marketing, Aaron Chestnut, “The
early response from kids and retail partners alike has been tremendous.
Fathead Tradeables offer what our REAL. BIG. product does not…the
ability to bring great NFL images with you and stick them anywhere. We
fully expect that it will be this year’s back
to school/holiday phenomenon.”
Want a sneak peek at Fathead Tradeables before the rest of the world?
Visit Tradeables.com
now. For more information please contact MeganTarsha@Fathead.com
or 734.386.5924.
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